Hallmark International

Hallmark's vision of creating a more emotionally connected world requires that the company's business reach around the globe. Through a combination of international subsidiaries, licensees and distributors, Hallmark meets the needs of people in more than 30 languages and 100 countries.


Hallmark store in Leeds, EnglandEstablished:

  • 1966, as a division of Hallmark Cards, Inc.


  • About 2,000 full-time employees around the world.
  • Fewer than 30 work at Hallmark's Kansas City headquarters.


  • Predominantly greeting cards and gift wrap.


  • More than 100 countries.

International Subsidiaries

Chinese New Year card display

Asia Pacific


Continental Europe

United Kingdom


Fun Fact

Eighteen-year-old entrepreneur J.C. Hall founded Hallmark in 1910 with little more than two shoeboxes full of postcards. Read more about J.C. Hall.