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This month, Hallmark's Shoebox line of greeting cards deepens its rebellious roots with a total brand overhaul.
HMK introduces its new store now open in Denver's Cherry Creek North shopping district. The Denver area becomes the third city in the nation to welcome this new store concept by Hallmark.
Hallmark Channel announces it will create the second film in the Northpole franchise, to air during the 2015 holiday season.
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Keepsake Ornaments debuted in 1973. Since then, Hallmark has introduced more than 8,000 Keepsake Ornaments to adorn Christmas trees and delight fans.