Valentine's Day

Always observed on February 14

Approximately 192 million Valentine’s Day cards are exchanged industry-wide (not including packaged kids’ valentines for classroom exchanges), making Valentine’s Day the second-largest holiday for giving greeting cards.

In addition to the United States, Valentine’s Day is celebrated in Canada, Mexico, United Kingdom, France, Australia, Denmark, and Italy.

Hallmark first offered Valentine’s Day cards in 1913 and began producing them in 1916.

2009 Product News

Hallmark offers more than 2,000 Valentine’s Day greeting cards, including 99-cent value cards, Shoebox humor cards, Mahogany valentines for African-American consumers, and Hallmark Sinceramente designs with Spanish and bilingual messages designed for Hispanic consumers.
Hallmark Gold Crown® stores offer the widest variety of unique and innovative cards including new Recordable Cards With Music that allow the sender to record a 10-second message prior to a pre-recorded song, Hallmark (PRODUCT) RED™ Valentine’s Day cards that help save lives in Africa, Cards With Sound that play favorite songs and audio clips from movies and TV shows, Cards With Motion that provide a fully animated two-second scene, Cards with Sound and Lights, and Candy Greeting Cards that come with popular candies.
A memory maker for Valentine’s Day — three elegant 8 3/4-by-12 3/8-inch cards come with tissue, a gold seal and a slim red box for a unique way to present a special valentine.
Hallmark has 16 of the hottest licensed characters for classroom valentine exchanges, including Disney’s Princesses, Hannah Montana, Disney Fairies, Disney’s Bolt, Iron Man™, Camp Rock, Cars, High School Musical, Spider-Man™, Barbie™, Mickey Mouse, and more. Some designs come with candy to attach to each card, and some feature 3-D designs.
Hallmark Gold Crown stores offer a variety of Valentine's Day gifts including animated stuffed animals and Gillham & Grand™ premium chocolates.
An exclusive Valentine's Day compilation album from Hallmark called Heart & Soul – Celebrating 50 Years of Motown is a collection of classic love songs by some of Motown’s greatest artists, such as Diana Ross, The Commodores and Stevie Wonder.
New Motown-themed gifts feature songs and lyrics from popular hit songs, and celebrate the 50th anniversary of this classic music brand.
Valentine gifts such as photo frames, books, pillow cases, novelty gifts and mugs also are available at Hallmark Gold Crown stores.
Valentine partyware for home, school and office plus stickers and a variety of gift bags, wrap, tissue and add-ons makes one-stop valentine shopping easy.