Hallmark Gold Crown® stores are a nationwide network of specialty retail stores where consumers can find just the right cards, gifts, wrap and more to celebrate milestones as well as everyday moments. The stores also offer products for decorating and entertaining – along with ideas for how to use them.

As Hallmark's premiere channel of distribution, Hallmark Gold Crown stores feature the very best selection of Hallmark-brand greeting cards and other products. Many of Hallmark's innovative new product collections debut in Hallmark Gold Crown stores.

Most Hallmark Gold Crown stores are independently owned and operated. They are not franchises; rather, the stores operate under licensing agreements to use the Hallmark Gold Crown name and to carry Hallmark products. They must meet specific standards and demonstrate a commitment to professional retailing. The standards are designed to help store owners focus on providing enjoyable shopping experiences that keep shoppers coming back.

Hallmark Gold Crown Network Facts

The broadest selection of Hallmark cards can be found in Hallmark Gold Crown stores.
• Around 3,300 Hallmark Gold Crown stores in the U.S.
• 440 corporate stores, with the rest independently owned and operated.
• To locate the nearest store, call 1-800-HALLMARK or use the store locator on Hallmark.com.
  

"Crown Rewards" Store Loyalty Program

With purchases at a Hallmark Gold Crown store, Crown Rewards members accumulate points that can be redeemed toward the purchase of Hallmark products at any Hallmark Gold Crown store.

• Introduced in 1994.
• First consumer-reward program in the greeting card industry.
• More than 12 million active members.
• One of the largest and longest-running consumer loyalty programs in the U.S.